mind

mind
mind mind [maɪnd] noun MARKETING
1. front of mind if a brand or company is front of mind, people think of it as a possible choice when buying a particular type of product:

• An email newsletter will keep your brand front of mind.

• Pirelli is trying to establish itself as a front-of-mind brand when it comes to buying tyres.

2. share of mind also mind share how many people recognize and think of a particular brand or company compared with its competitors:

• The marketing battle is for share of mind.


Financial and business terms. 2012.

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  • Mind — • Explores the term in relation to consciousness, matter, and mechanism Catholic Encyclopedia. Kevin Knight. 2006. Mind     Mind     † …   Catholic encyclopedia

  • mind — [mīnd] n. [ME mynde < OE (ge)mynd, memory < IE base * men , to think > Gr menos, spirit, force, L mens, mind] 1. memory; recollection or remembrance [to bring to mind a story] 2. what one thinks; opinion [speak your mind] 3. a) that… …   English World dictionary

  • Mind — (m[imac]nd), n. [AS. mynd, gemynd; akin to OHG. minna memory, love, G. minne love, Dan. minde mind, memory, remembrance, consent, vote, Sw. minne memory, Icel. minni, Goth. gamunds, L. mens, mentis, mind, Gr. me nos, Skr. manas mind, man to think …   The Collaborative International Dictionary of English

  • mind — ► NOUN 1) the faculty of consciousness and thought. 2) a person s intellect or memory. 3) a person identified with their intellectual faculties. 4) a person s attention or will. ► VERB 1) be distressed or annoyed by; object to. 2) …   English terms dictionary

  • Mind — (m[imac]nd), v. t. [imp. & p. p. {Minded}; p. pr. & vb. n. {Minding}.] [AS. myndian, gemynd[=i]an to remember. See {Mind}, n.] 1. To fix the mind or thoughts on; to regard with attention; to treat as of consequence; to consider; to heed; to mark; …   The Collaborative International Dictionary of English

  • Mind X — (* 29. September 1972 als André Forrer in Bern) ist ein Schweizer Techno DJ und Musikproduzent, der vorwiegend Trance auflegt und produziert. Mind X …   Deutsch Wikipedia

  • mind — [n1] intelligence apperception, attention, brain*, brainpower, brains*, capacity, cognizance, conception, consciousness, creativity, faculty, function, genius, head, imagination, ingenuity, instinct, intellect, intellectual, intellectuality,… …   New thesaurus

  • mind# — mind n 1 *memory, remembrance, recollection, reminiscence, souvenir 2 Mind, intellect, soul, psyche, brain, intelligence, wit are comparable when they mean the sum total of powers, often felt as a distinct entity, by means of which each… …   New Dictionary of Synonyms

  • Mind-X — (* 29. September 1972 als André Forrer in Bern) ist ein Schweizer Techno DJ und Musikproduzent, der Trance und House auflegt und produziert …   Deutsch Wikipedia

  • Mind — es una revista británica que publica artículos de filosofía en la tradición analítica. La revista actualmente es publicada por la Oxford University Press en nombre de la Mind Association. Fue fundada por Alexander Bain en 1876, con George Croom… …   Wikipedia Español

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